If you're a B2B service business owner doing between £250k
and £2m/year and you're relying on word-of-mouth, referrals, or LinkedIn posts
to generate leads — you're playing roulette with your revenue.
The Outbound Prospecting System gives you the proven frameworks, templates, and
tools to generate high-quality leads every single day — without sounding like a
desperate spammer.
Built by a founder who scaled to £10m+ using outbound alone.
Tired of outbound that gets ghosted?
Outreach Overdrive™ isn’t another “spray and pray” tactic or a recycled cold-call script.
This is the outbound engine I built scaling my company to £10M+ — the exact plan to flood your pipeline with qualified meetings fast.
Its yours forever - As new techniques evolve, it is important that we stay on top of those techniques. That is why I am giving full lifetime access to these courses. We will update, change, edit and constantly innovate our outbound course to ensure that you are always given the most up to date techniques for building your outbound system. There is no doubt at all that the content provided is worth much more than the asking price, but our goal here is to provide you with a no BS strategy so that you can create and explode your outbound sales engine.
Foundations and Mindset sets the stage for outbound success. You'll shift limiting beliefs, adopt a high-performance mindset, and build the confidence, clarity, and discipline needed to consistently drive pipeline growth and business momentum.
Introductions to Outbound Selling gives you a clear overview of how outbound works. You’ll learn key principles, common mistakes, and what it takes to build a consistent, scalable system that generates high-quality leads predictably.
The Core Principles of Outbound Selling teaches you the essential rules that make outbound work. You'll discover what drives response, builds trust fast, and turns cold outreach into a reliable, repeatable sales engine.
Defining Your ICP helps you identify and target the right prospects. You'll learn how to create a clear, focused Ideal Customer Profile that drives better outreach, higher conversions, and faster pipeline growth.
Building Target Lists that Actually Convert shows you how to find and qualify the right prospects. You’ll learn list-building strategies that boost relevance, improve response rates, and fill your pipeline with high-converting leads.
Crafting High Impact Messages that Convert teaches you how to write outreach that gets attention and drives action. Learn to create clear, compelling messages that resonate with your ICP and consistently generate replies.
Designing Outbound Sequences shows you how to structure multi-touch campaigns that nurture interest and drive response. You'll learn timing, channel mix, and message flow to build sequences that convert cold leads into warm opportunities.
Personalise at Scale teaches you how to add meaningful personalisation to your outreach without slowing down. You’ll learn proven frameworks and tools to boost reply rates while keeping your outbound system efficient and scalable.
Mastering the Cold Call equips you with the confidence, scripts, and techniques to lead effective outbound calls. You’ll learn how to open strong, handle objections, and turn cold conversations into booked meetings.
Measuring What Matters helps you track the metrics that drive real outbound success. You'll learn which KPIs to monitor, how to diagnose performance issues, and how to optimise your system for consistent, scalable growth.
Optimising Higher Conversions teaches you how to fine-tune every stage of your outbound process. You’ll learn how to analyse performance, test improvements, and implement changes that boost response rates and turn more leads into opportunities.
Outbound Team Structures shows you how to build and scale a high-performing outbound team. You'll learn the key roles, responsibilities, and workflows needed to create a system that drives consistent results without founder dependency.
Bringing It All Together ties every element of the outbound system into one cohesive strategy. You’ll learn how to execute consistently, scale effectively, and turn your outbound process into a predictable growth engine.
Take a step behind the scenes and access the lessons that I created for my own business. These are the ACTUAL lessons that I give my own sales team when they start in my company. These are normally for internal use only but I have provided these as bonus lessons for members of my Outbound Community.
The Full Outbound Prospecting Course
All Modules
All Updates
Lifetime access to all outbound content
Constantly evolving content
Access for life.
FREE - Our in house sequence builder app
Fully build your email, phone script, Linkedin script and voicemail script in a few clicks
Track all of your outbound activity easily
Easily bust objections with our objection handler feature.
*This is the actual app I built for the sales team at my company and I am giving this to our course members completely for free.
A copy of my book - Cold to Closed.
A full copy of my book Cold to Closed.
I created this book for my internal sales team. This is not on sale to the general public.
The Cold to Closed Checklist
To work alongside my book I created the checklist.
This is not for sale to the general public, this checklist works alongside the book for my internal sales teams.
Feedback from Chris on your outbound sequence
Once sequence is set up, apply for Chris feedback
Access to feedback for life
Private Outbound Community
Access to a community of business owners who all have their own outbound systems
Real people, real business owners
Bonus 1:1 onboarding session - Next 20 sign ups only
Chris will onboard you personally.
Next 20 sign ups only.
72 hour response guarentee
If you have any questions, simply email and you will have a response within 72 hours
Real responses from real people
what they should be doing — cold outreach, sequences, messaging. But they have no clue how to actually do it.
If that’s you, then you’re in the right place.
You’re also in the right place if…
Your pipeline is inconsistent and stressful
You know your offer works — but not enough people are seeing it
You’re wearing too many hats and need outbound to work without you in the centre of it
You're tired of relying on referrals and luck
You want a system that brings leads in daily without burning out
You’re ready to scale but need predictability first
Your pipeline is inconsistent and stressful
You know your offer works — but not enough people are seeing it
You’re wearing too many hats and need outbound to work without you in the centre of it
First leads replying within 7 days (if you implement)
30 minutes a day — and you can delegate it later
I’ve built a £10M business from scratch, and now I help business owners like you do the same—faster and with less stress. Inside this course, I’ll show you exactly how to build a scalable outbound system that brings in leads consistently and frees you from founder dependency.
Everything I teach comes from real-world experience—wins, losses, and everything in between. I’ve built frameworks that remove the guesswork and help you build a predictable pipeline. If you're ready to stop winging it and start building a machine that delivers growth, you're in the right place.
With a background in military leadership and business, I’ve developed a system that’s simple, actionable, and built for scale. I’ll give you the tools, scripts, and structure to grow your business on your terms—and show you how to build something that runs (and sells) without you.
Why - Well, honestly - I want to provide ultimate value to our community, teach them the lessons that grew my company to £10m and then, once you have incorporated these techniques, grown your own business to over £500k profit per year, I want to chat to you about investment. Real investment, real equity so that we can then experience ultrasonic growth. Thats why I do this now.
I am not interested in some BullSh*t 30 day money back guarantee rubbish. So here is my commitment to you.
I am so confident that this system will work for your business, that If you don't see leads within the first 30 days of implementing my system and you have followed the steps laid out, I will personally work with you for FREE until your leads start rolling in.
Full outbound sales framework
Predictable Lead Flow
Sales Confidence & Clarity
Scale Without Burnout
Exit-Ready Growth
James Turner., Founder & Managing Director
"This isn’t just training — it’s a blueprint for scaling."